Cuban Joins Trump at TrumpRx to Add 600 Generics via Cost Plus, Amazon, GoodRx: Why Cash Pricing That Skips Deductibles Misses Most Insured Americans & How PBM Formulary Threats Block Brand Adoption

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Cuban Joins Trump at TrumpRx to Add 600 Generics via Cost Plus, Amazon, GoodRx: Why Cash Pricing That Skips Deductibles Misses Most Insured Americans & How PBM Formulary Threats Block Brand Adoption

May 19, 2026

∙ Paid

Mark Cuban stood next to Trump in the Roosevelt Room on Monday. Cuban spent 2024 campaigning against him. Drug pricing breaks politics in weird ways. Here is what the TrumpRx expansion actually means for patients.

TrumpRx is not a pharmacy. It is a coupon aggregator built on GoodRx tech. The Monday update added 600+ generics via Cost Plus Drugs, Amazon, …

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